This article covers a forever free email marketing software with 60,000 emails per month. When it comes to email marketing, there are lots of options to go with but in most cases, you have to pay. There are also some free email marketing software but they either have very severe limitations or lack of features.
iContact is an email marketing tool that is offering a community edition model for free. The software comes with a handsome quota for free users, it offers up to 60,000 emails per month and you can add up to 10,000 contacts. Apart from that, it offers dozens of built-in email templates. You can either use the templates or create your own email from scratch using a drag and drop editor. There is also an option for automation where you can create rules for sending emails by defining conditions. So, let’s check it out.
Also read: Free Email Marketing Platform with Lead generation, A/B Testing
iContact: Free Email Marketing Software
Getting started with iContact is as simple as using any regular website. First of all, you have to create an account using an email address. Then you get a verification email that you have to follow in order to verify your email address and successfully create an account.
When you log in to iContact, it opens at the dashboard where you get an overview of your email quota, performance, and stats of message counts and subscribers. On the left side, there is a navigation panel to jump to the different sections of the software.
Initially, the Contacts section is empty with a box where you can drop your contact list to add them to iContact. Here you can bulk import your contacts using a CSV file. The contact import involves some cell-mapping to create a well-detailed contact list. If you imported contacts from some other service then it would be easy otherwise you might have to do the mapping as per your needs. Apart from that, you can also copy-paste contact and add single contact from the dashboard section.
From the Email section of this software, you can write an email and send it to your contact. This section features a handful of templates that you can customize to mold into your message. Alternatively, you can also create an email from scratch using the drag and drag builder. You can simply drag and drop the content type to the editor and then add the respective file or data. You can also add rows to add text anywhere in the message and pick a theme as well.
Along with that, the editor packs some handy tools at the top covering:
- Spell Check
- Spam Check
- Create a Split Test
- Save as New Template
- Export to HTML
- View Plain Text
All these tools make it easy to correct email message and save the message outside the software as well. Once the message is ready, you can move to the next step and select the contact list to send the message. Apart from that, you can also build a custom schedule by automating the sending process based on time and contacts.
iContact is a nice email marketing software for anyone who are looking for a free solution with decent limits. The software itself is very simple to use and the process of creating and sending the messages is also simple and easy to follow. It does lack some features like HTML editor, use of external templates but the handsome limits and simple usability totally worth it especially when everything is free forever.